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(overview)
'The Afterpay Xperience' showcased fashion activations infused with futuristic design elements inspired by Afterpay's initiatives. Featuring repetition, mirrors, LEDs, silver accents, and a touch of simplicity, it delivered an immersive journey into the future of fashion.

(overview)
'The Afterpay Xperience' showcased fashion activations infused with futuristic design elements inspired by Afterpay's initiatives. Featuring repetition, mirrors, LEDs, silver accents, and a touch of simplicity, it delivered an immersive journey into the future of fashion.

(overview)
'The Afterpay Xperience' showcased fashion activations infused with futuristic design elements inspired by Afterpay's initiatives. Featuring repetition, mirrors, LEDs, silver accents, and a touch of simplicity, it delivered an immersive journey into the future of fashion.
(info)
ROLE:
CREATIVE LEAD / DESIGN DIRECTION / PRODUCTION
CREATED IN COLLABORATION WITH IMG FASHION EVENTS
2023



















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MBFWA 25TH ANNIVERSARY
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